LinkedIn is the best social selling network to be on, hands down.
Sure there are many other great platforms such as Facebook, Twitter, etc. but nothing can strengthen your sales pipeline like LinkedIn can. However, there’s just one rule: you must know how to use it the right way.
Many people believe that LinkedIn is just for keeping up with business contacts. However, there is a lot more than you can do on this platform such as generating leads and creating new business opportunities.
Did you know that you can actually turn your LinkedIn profile/page into a healthy sales funnel?
Does it sound like something you’d be interested in?
Do you want to know how to do it? A simple answer is: by using the best LinkedIn AI automation tools.
Let’s find out how to do that.
What are LinkedIn AI Automation tools?
LinkedIn AI automation tools are the tools/systems that are designed using artificial intelligence. These tools help users to get accurate customers’ data and insights in a short time. Using the latest LinkedIn AI automaton tools, B2B marketers and sales professionals learn about their customers’ purchasing patterns.
With these tools, users can run effective campaigns to collect useful data that they will use to create specific content and solutions for the audience that they are interested in. They can easily find leads that match their requirements. Over the years, free LinkedIn Ai automation tools have helped businesses to increase their response rate and generate more leads & sales.
Why Use LinkedIn AI Automation Tools to Grow Your Sales Pipeline?
With more than 722 million prospects on this platform, there’s a huge potential to find your next set of qualified leads.
- More than 89% of the B2B marketers are already using LinkedIn to scale their lead generation efforts.
- Almost 62% of them admit that LinkedIn has helped them to generate 2X more leads than any other social channels.
- Almost 49% of the B2B marketers are using LinkedIn AI automation tools to find their future customers easily.
- Also, more than half of the B2B buyers are on LinkedIn to make their buying decisions. This means that your ideal future leads are on LinkedIn making it a perfect platform for your business.
That’s part of the reason why LinkedIn is one of the favorite platforms to generate B2B leads.
Steps to Grow Your Sales Pipeline using advanced LinkedIn AI Automation Tools
1. Collect Insights About Your Audience
If you want to build a healthy sales pipeline, start with knowing your audience.
- Who is your target audience?
- Have you mapped any buyer personas?
- What are the pain points of your customers?
- Do you have any solution to their problems?
- How do you compare yourself with the competitors in the market?
These are some of the most important questions. Do thorough research and be well-informed about who you are targeting, what tactics you will use, what type of messages you will send to highlight your value proposition.
With advanced LinkedIn AI automation tools, you can easily collect important customer data that will help you get closer to your customers.
2. Build Your Network of Follows, Qualified Leads
Why most B2B marketers prefer the best LinkedIn AI automation tools is because they have taken social selling on LinkedIn to a whole new level.
These LinkedIn AI automation tools automatically visit profiles, send invites, follow-up messages, etc., and bring relevant leads to you while saving you a lot of time and struggle.
Since LinkedIn AI automation tools offer personalization features and also enable you to sequence and automate repetitive tasks, you will have more time to focus more on making sales. In other words, you will have more time to focus on lead nurturing activities.
3. Collect Emails and Nurture Leads Over Emails
No doubt that LinkedIn allows you to send messages to potential clients over InMail, yet it’s not as effective as an actual email. Using LinkedIn AI Automation Tool, you can easily collect emails of the prospects that are your 1st-degree connections.
However, if the prospect hasn’t accepted your requests and isn’t connected directly, there are LinkedIn Ai automation tools that will still collect their email addresses. Once you have collected the email addresses using LinkedIn AI automation tools or software, you can send them personalized emails, directing them further down the sales funnel.
Eventually, you can nurture the leads and convince them to buy from you.
4. Provide Value to Your Network
The best LinkedIn AI automation tools save you a lot of time that you otherwise spend on mundane LinkedIn activities. They give you enough time that you can use to create more relevant content and amazing customer experiences.
Content has always been a surefire way to attract your ideal customers and when you know what your customers want to read, you can easily get good results by defining your content marketing strategy. Use customers’ insights to create valuable content that your core audience will show great interest in.
5. Build Strong Brand Identity
Creating strong brand awareness is one of the reasons why B2B marketers prefer to use the latest LinkedIn AI automation tools. These tools help you to spread brand awareness in the niche-specific audience. LinkedIn AI automation tools help you find only those prospects that are relevant and can add value to your business.
Moreover, when you start sharing valuable content, they start engaging with your content and eventually with what you have to offer to them. Their LinkedIn network also sees what they have engaged in and thus it helps to increase your brand awareness.
With more than half a billion prospects, LinkedIn presents a huge opportunity for B2B marketers and sales teams to find their ideal leads on this platform.
Most of what you need is the best LinkedIn AI automation tools to find the right prospects, collect useful data and the rest depends on you how to use the data and insights to run personalized campaigns. If you haven’t used LinkedIn prospecting yet, it’s high time you start it you might just get your big-ticket on this platform.
Got any tips or tricks to improve the sales funnel? Please let us know in the comments below.